I’m in Fresno, performing my solo show…
As part of marketing their shows, many performers put up posters around town. Here’s an example of a good poster display…
Gemma Wilcox is not only a great performer, but also a master marketer. I mean check that out. She not only came prepared with a poster for her show “52 Pickup,” but also with an assortment of quotes and poster flair.
That’s how you do a poster – review, awards, quotes, palm leaves, all spread out and eye-catching.
I, on the other hand, didn’t get around to making posters for this festival, so I ended up creating a makeshift poster out of show flyers. And not just any show flyers – leftover show flyers from a festival last summer…
This, by any standard, is not a good poster. Ah, did you notice the duct tape? Yes, the duct tape…
Not only did I not bring posters, I didn’t bring Scotch tape. So I had to duct tape the flyers together. Poorly. I borrowed some clear tape to affix the poster to the wall so as not to tear off the paint, but that was the only thing I did right…
Really, I’m surprised that anyone comes to see my show at all.
